The goal of Event Response ads is to invite users to your Event, and the more subscribers the better. The ad unit mimics a typical Facebook Event invite, asking users to click “interested” or “going” to RSVP. Ignore for a moment that most of your Facebook friends respond “going” with no intention of actually being on the Event. Linking directly to the Event page, Event Response ads provide a seamless pathway from newsfeed to invite.
Events on social networks need promotion, and posting is a great (and free!) promotion means. Besides, there is another widely underestimated means of promotion: cross-posting. The idea is dead simple, while the result is usually great.
We decided to consider this powerful tool in the context of event industry. This study is based on hundreds of PPC campaigns, mass mailings, push notifications, Facebook events.
This article will be of use for anyone dealing with traffic acquisition on a website – either their own or a ticketing service like Eventbrite; for those using UTM tags every day and those who never tried.
One should not underestimate Facebook Events as a means to spread a word on your event promotion. People share interesting events, invite their friends to attend, discuss events and even use them to mark a date on their calendar. So do not lose the chance to use Facebook platform for your Event promotion. Here’s how to create a Facebook Event.
It goes without saying, that regular posting on Facebook Events helps to grow the audience and keep your subscribers updated on all possible changes. It is helpful to post with a regular interval to remind people on the Event, to share engaging content and get new subscribers through shares and likes. What you need is to schedule Facebook Event posts.
Effective marketing of your Facebook Events depends on the number of people who know about the Event and can share it with their friends. Viral growth is one of the major instruments to make your Event a success. But how does one increase the number of people who click Going in an Event? You need to know how to invite people to an Event on Facebook.
It is very convenient to use the Facebook Events you are Going for your calendar, so that you are always updated on the upcoming events and birthdays of your friends. But how to add Facebook Events to calendar?
There is a number of ways to remind your subscribers about your Event, but creating polls is double useful. Hesitating what tracks to include in the set list for your Event or wondering whether people were satisfied with the venue last time? Just ask them!
Making any changes to a Facebook Event requires particular permissions that Facebook Event admins have. Recently Facebook changed the terminology, so now page admins are referred to as hosts. Thus, to grant the right to manage and edit your Facebook Event, you need to add a host to the Event.